Advent for Prime Brokers
Raise your service offerings to a new level and boost your revenues
In the highly competitive prime broker market, it’s all about service, scalability, and efficiency. Today’s prime brokers must continually adapt to the evolving investment management landscape, and be able to demonstrate strong technological capabilities and a solid back-office operation that is equipped to efficiently handle new investment vehicles and fund structures. Outmoded systems limit what a prime broker can offer, because they can’t support new service offerings or multiple lines of business.
By leveraging Geneva®, Advent’s revolutionary accounting platform, Advent® for Prime Brokers addresses these critical operational functions at the level demanded by the world’s largest prime brokers. In fact, 8 of the top 10 of these firms use Advent’s solution for Prime Brokers. Advent for Prime Brokers is an integrated solution that addresses critical operational functions needed to meet the industry’s growing challenges:
Unsurpassed Scalability and Efficiency
The cornerstone of Advent’s comprehensive global investment management and accounting platform for prime brokers is Geneva, a revolutionary system built on a unique architecture. Geneva delivers the power and scalability required by the largest prime brokers in the industry. Whether you’re looking to add new lines of business, substantially increase your trading volumes, or grow a global operation with 24X7 up-time requirements, Geneva’s real-time, no-batch architecture can give you the response time, reliability, and accuracy needed to meet the most complex operational and business growth challenges, so you can service more accounts without adding staff.
In addition, Geneva’s open systems design allows you to create a scalable workflow environment, tying into legacy, proprietary, or other commercial software systems. Geneva uses industry standard technology and protocols, such as a callable API, SOAP and XML, to seamlessly manage integration, workflow, and exception processing, to leverage risk models, and build a scalable IT enterprise. Finally, a distributed computing model and support for various hardware options keep Geneva’s total cost of ownership down. Operational scale and technical scale -- all at an affordable cost.
Sharpen Your Competitive Edge
Advent for Prime Brokers enables firms to stay ahead of the curve by accounting for new investment instruments, strategies, and complex multi-tiered fund structures. Prime brokers can realize increased client satisfaction, revenues and profitability through expanded service capabilities. And setting up new clients on Geneva is easier than on existing systems, so you’ll begin generating revenues on new accounts more quickly.