Advent Wins 2012 FTF News Technology Innovation Award With Black Diamond’s iPad App

Advent Wins 2012 FTF News Technology Innovation Award With Black Diamond’s iPad App

Advent Recognized For Its Cutting Edge Technology; Black Diamond’s iPad App Chosen As The Most Innovative Mobile Technology Application

SAN FRANCISCO – May 18, 2012 – Advent Software, Inc. (NASDAQ: ADVS), a leading provider of software and services for the global investment management industry, announced today that its Black Diamond platform offers an iPad app that has been recognized as the winner of “Most Innovative Mobile Technology Application” in the 2012 Financial Technologies Forum News (FTF News) Technology Innovation Awards.

Maureen Lowe, founder, President and Editor-in-chief of FTF News, commented, “We would like to congratulate Advent on their win. In our second year of conducting this awards process, we have found that the functional criteria have become much more demanding. A lot of careful thought and hard effort goes into the nomination and voting process. FTF News always strives to address the central and most topical concerns of the financial industry and this is reflected in our events as well as in our publication and awards.”

The FTF News subscribers select the award nominees by taking a survey that identifies and evaluates advancements in the financial technology and services industry. The FTF News editorial board then chooses the award winners. The Most Innovative Technology Application category is judged based on how a mobile computing implementation reinvents a business process, making it more efficient, effective and timely.

Black Diamond’s innovative iPad app allows advisors to access the platform from anywhere, anytime, and automatically synchronizes with different users’ personalized settings. Black Diamond’s iPad app delivers a consistent experience, enabling users to perform meaningful work on the go and continue to grow their own bottom line, even while away from the home office.

Ted Rich, Principal of Vinoy Capital LLC and a Black Diamond client, said, “Mobility of data allows us to be headquartered in Orlando, FL, live in Boulder, CO and service clients all over the country. We do have staff in Orlando, but because of Black Diamond, that’s all we need. We could easily grow our business another 40 percent without ever making another hire.”

Advent acquired Black Diamond in June 2011 to provide greater value and innovation to US advisory firms looking for more services and solutions to address the needs of their clients. With the addition of Black Diamond, Advent’s advisory customers can take advantage of enhanced portfolio management, performance reporting and data reconciliation to better meet their business objectives and provide exceptional customer service.

 “We are honored to be recognized by the editorial board and the FTF News readers for delivering innovative solutions that have a significant positive impact on our industry,” said Reed Colley, Senior Vice President and General Manager, Black Diamond. “The prestigious award validates our commitment to our clients’ greatness and success as well as our focus on the strength of our technology offerings.”

About Black Diamond
An independent business unit within Advent, Black Diamond supports and cultivates advisor greatness by providing the best combination of technology, service and innovation in the industry. Black Diamond “BlueSky” is purpose-built to meet the evolving needs of advisory firms and more than 200 enhancements to the Black Diamond portfolio management and reporting platform have been released since its initial launch in June of 2010. For more information about Black Diamond products visit

About Advent
Advent Software, Inc., a global firm, has provided trusted solutions to the world’s financial professionals since 1983. Firms in more than 60 countries count on Advent technology to run their mission-critical operations. Advent’s quality software, data, services and tools enable financial professionals to improve service and communication to their clients, allowing them to grow their business while controlling operational risks and costs. Advent is the only financial services software company to be awarded the Service Capability and Performance certification for being a world-class support and services organization. For more information on Advent products visit

Advent, the Advent logo, and Advent Software are registered trademarks of Advent Software, Inc.  All other company names or marks mentioned herein are those of their respective owners.

Forward-looking Statements
Any forward-looking statements included in this press release involve assumptions, risks and uncertainties that could cause actual results to differ materially from our expectations. These assumptions risks and uncertainties include potential product benefits and other risks detailed in Advent’s most recent filings with the Securities and Exchange Commission, including, but not limited to, its quarterly reports on Form 10-Q and its 2011 annual report on Form 10-K, copies of which may be obtained by contacting Advent Software at (415) 645-1787 or by visiting Advent’s Investor Relations Web site at

Media Contact:
Romina Varriale
Horn for Advent Software, Inc.
(415) 905-4059